PROMOTION

PROMOTION

Motion is a good thing, so we are generally for motion. PROMOTION is an activity that supports or provides active encouragement for the furtherance of a cause, venture, or aim.

“Without PROMOTION, something terrible happens….nothing!” –P.T. Barnum

We seek the best evidence with critical appraisal, objectivity and accuracy to inform decision-making.  We want to get the right answer without the spin.  When we provide such information, we provide great value.

But if we want others to use it we need to PROMOTE it. We need to actively raise awareness and understanding of what we do and its value. PROMOTION is a good activity if used for a good activity.

Whatever your goals, if it involves others, achieving your goals will require some PROMOTION.

“Dreams don’t work unless you do.” –John C. Maxwell

A successful STARTUP requires a lot of PROMOTION and STARTING UP (starting with a positive attitude) is needed for effective PROMOTION.  Within an organization, following READINESS for the opportunity and COORDINATION with the organization’s needs may lead to a PROMOTION. But…

There is only one place where PROMOTION precedes success and success precedes work – the dictionary.

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