Humanization through automation?

It’s hard to go on LinkedIn nowadays and miss the ton of daily fresh content on AI, RPA and Automation in general, so I became fascinated with the conversations around the topic and how these tools are being used in different industries. It quickly became apparent that the technology is here to stay, and it can already do amazing things. Its adoption and implementation however – I think that’s another story...

The following article is NOT addressed to the tech savvy type but rather to the countless professionals having their traditional way of doing things threatened by this red-hot tech revolution.

Just as the previous industrial revolutions have fundamentally changed the way workers approached their tasks, we are currently undergoing a 4th such industrial revolution and through the following article I'll try to share a not-so-techy perspective and understanding on the shifts taking place...

It is perfectly straight forward what Automation means for companies and organisations but without giving enough attention to the "cultural integration" aspect of it, it's still quite vague what it means for the individuals working for them. This can lead to feelings like fear, anxiety, and an overall push-back effect. 

So, what does automation mean for you, the "not so tech savvy" professional?

Essentially, automation tools are much like a dishwasher. You can enjoy getting creative with your cooking without the hassle of having to do the dishes afterwards.

Specifically:

• As a salesperson you can now focus more on human connection and understanding your customers through empathy while automating aspects like reporting and cold emailing;
• As an accountant you can focus more on creating a personal brand, finding your niche and generating additional value while automating aspects like data entry.

Examples could go on...

Still, is there any reason to fear Automation?

Yes, it is changing the way tasks and processes have traditionally been done and yes, some jobs may be automated altogether...

But

• If the paradigm shift is understood and internalized all the way down in organizations, by ALL the people directly affected by it;

• If it is looked upon as an opportunity rather than a problem;

• If these changes are approached with genuine, childlike curiosity;

• If instead of trying to compete with machines face value, there is a complementary approach;

If these points are met, not only will the bad sentiment around this space dissipate, but you may find yourself doing more, in less time and actually enjoying the human, creative, exciting aspects of your tasks, get more job satisfaction and even flexibility out of it.

So, to conclude, business was, is and will always be about people, and paradoxically, now more than ever, the human connection is what makes the difference between "Siri, find a plumber" and "Siri, call Paul".