A case study on Member’s Data Integration & Automation using Dynamics 365 for USA’s leading NFP organization
Project Summary
The client is a not-for-profit organization founded in 1973 based out of New York. The client's role is to protect, preserve, and facilitate the dissemination of Siddha Yoga philosophy and culture. The Foundation works within the framework of a long-range vision to maintain all aspects of the Siddha Yoga path and preserve it as a dynamic spiritual path, now and for generations to come.
One significant reason client needed a CRM is they have multiple websites serving information about Events, SEVA Profiles, etc., The CRM solution is a one-stop shop for all the data that are needed by internal users.
Goals & Challenges
The goal of the CRM is to collect information on various sevaites (contacts involved in doing various voluntary activities) and their skill sets. These sevaites help the client during various planned events and activities. The internal users then search and pick the right profiles for specific tasks.
The major intent objectives of the project are:
The challenge that the client team was integrating the data from multiple sites. Their previous site was outdated in appearance and usability and it was also extremely difficult for the content managers to keep the information up to date. One element of the content which they needed to be able to manage was the old content.
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Solution
The client chose Ray Business Technologies (RBT) to address their specific needs to achieve their goals and compete among competitors. RBT created a fully modern, responsive, and editable new website for storing and retrieving their profiles. The user experience is now excellent across all sections of the website.
The CRM profile search page is now very intuitive and allows the internal user to set filters and search for a specific sevaite with a preferred skill set. For example, a Search can be made based on education, location, skills, language, or a combination of all of the above.
A dashboard has been designed and engineered where a user can see the data related to entities and displays data in the form of charts as well. This significantly improves the user experience as navigation is simple and all elements are easily accessible and encouraging users to visit all sections of the site.
Multiple add-ons were developed to support various features like Image cropping control, and advanced calendar controls. PDF conversion and download. All these are not provided by CRM as default.
Benefits / Business Case