AUGMENTED REALITY

AUGMENTED REALITY

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  • Augmented reality has come a long way from a science-fiction concept to a science-based reality. Until recently the costs of augmented reality were so substantial that designers could only dream of working on design projects that involved it - today things have changed and augmented reality is even available on the mobile handset. That means design for augmented reality is now an option for all shapes and sizes of UX designers.
  •  Augmented reality is a view of the real, physical world in which elements are enhanced by computer-generated input. These inputs may range from sound to video, to graphics to GPS overlays and more. The first conception of augmented reality occurred in a novel by Frank L Baum written in 1901 in which a set of lectronic glasses mapped data onto people; it was called a "character marker". Today, augmented reality is a real thing and not a science-fiction concept.
  • Augmented reality was first achieved, to some extent, by a cinematographer called Morton Heilig in 1957. He invented the Sensorama which delivered visuals, sounds, vibration and smell to the viewer. Of course, it wasn't computer controlled but it was the first example of an attempt at adding additional data to an experience.
  •  Jessica Lowry, a UX Designer, writing for the Next Web says that AR is the future of design and we tend to agree. Already mobile phones are such an integral part of our lives that they might as well be extensions of our bodies; as technology can be further integrated into our lives without being intrusive (a la Google Glass)- it is a certainty that augmented reality provides opportunities to enhance user experiences beyond measure.
  •  This will almost certainly see major advances in the much-hyped but still little seen; Internet of Things. UX designers in the AR field will need to seriously consider the questions of how traditional experiences can be improved through AR -just making your cooker capable of using computer enhancements is not enough; it needs to healthier eating or better cooked food for users to care.
  •  The future will belong to AR when it improves task efficiency or the quality of the output of an experience for the user. This is the key challenge of the 21st century UX profession

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