Rovina Valashiya

In Amazon's recent financial results report, it was exciting to see two major delivery initiatives spotlighted to improve customer convenience, speed, and accessibility across the U.S. 🚚 Expanding fast delivery in rural areas: Over the past four months, we’ve increased the number of rural communities with access to Amazon’s Same-Day and Next-Day Delivery by 60%, expanding Amazon’s reliable, rapid delivery service to even more locations. 🥬 Scaling grocery delivery: Customers in over 1,000 towns and cities across the U.S. can now add fresh groceries to their Same-Day orders for delivery within hours. And, we’re on track to reach 2,300+ locations by the end of 2025. Every Amazon delivery represents a partnership between advanced technology and the people who make it possible across Transportation tech, business, and operations teams, as well as delivery partners. I’m excited to see these programs continue to scale and reach even more communities as we grow them further into 2026.

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I love this! As a former Nordy for almost a decade, I still live and teach the the core values I gained during my time as a Nordstrom leader. I have seen that company culture, similar to what I learned early in my career as a Nordy, is what makes teams successful, and as a result generates customer loyalty. ⭐️ Use good judgment. ⭐️ Leave it better than you found it. ⭐️ Service drives sales - service to both your customer and your team. ⭐️ Hire people better than you. ⭐️ Fill buckets! ⭐️ Take care of your people. ⭐️ The inverted pyramid - Your employees don’t work for you, YOU work for your team. ⭐️ If it doesn’t work, try something different NOW - don’t wait! ⭐️ If you’re going to do something, do it well. ⭐️ Be the expert! Fellow Nordies, let me know if I left one out. #retail #service #retailtech #innovation

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Great partnerships aren’t just about technology. They’re about staying close to the business. By working side by side with Roku's team, Jake helps support subscriptions, add-ons, and purchases across devices and regions, all while keeping payments out of the way of the viewer experience. That kind of collaboration makes it easier for Roku to keep the focus where it belongs: on the viewer. Hear more about how Roku and Adyen work together. 🤝 https://bit.ly/4rWtOhY

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Lowe's is strategically integrating AI across its operations, focusing on enhancing customer and associate experiences, driving growth through a "total home strategy," and building an AI-native organization with a strong emphasis on change management and responsible AI principles.

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🚨 Major Industry Move: Amazon Ads x Roku Partnership 🚨 Amazon Ads and Roku just dropped one of the most important CTV announcements of the year—maybe the decade. Together, they’re creating the largest authenticated CTV footprint in the U.S., giving advertisers deterministic reach across 80+ million households, exclusively through Amazon DSP. This is more than a partnership. It’s a tectonic shift in how we’ll approach Connected TV: ✅ Identity-Powered Advertising This isn’t spray-and-pray. Amazon and Roku are combining their first-party logged-in data to enable truly authenticated CTV targeting—not modeled, not inferred—across Roku, Prime Video, and major third-party apps like Disney+, Max, Tubi, and Paramount+. ✅ Performance with Scale Advertisers in early pilots saw: • +40% increase in unique reach • –30% decrease in ad frequency • 3x more value per dollar spent ✅ A Full-Funnel TV Solution For the first time, brands can connect awareness to action using Amazon's retail media insights, tied directly to actual streaming behavior. From top-of-funnel reach to bottom-funnel attribution—it’s one continuous, measurable journey. 💡 Why this is revolutionary: CTV has always promised reach + targeting. But this is the first time we’re seeing performance marketing meet premium video at true national scale. And it’s only the beginning. 📈 Roku stock jumped double digits on the news—and it’s no surprise. Advertisers have been waiting for CTV to evolve beyond brand impressions into accountable outcomes. Now it’s here. The takeaway: The future of TV is authenticated, measurable, and performance-driven. And this Amazon x Roku collaboration might be the blueprint for what’s next in media buying. 🔁 If you're in marketing, media, or retail, this is one to watch closely. #amazondsp #dsp #roku #ctv

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On behalf of the Women at Transportation board, I had the privilege of hosting our First Female Wednesday leadership panel featuring our two incredible Amazon leaders, Joanne Rzeppa, VP of Amazon Transportation (ATS) and Arpita Shinde, Director of Sort Center Planning, who shared invaluable wisdom on Sustainable Leadership. The conversation was incredibly candid and practical. Both the leaders shared their unique perspectives and valuable insights from their Amazon journeys. Here are 3 key takeaways that stuck with me (and I will be implementing immediately): 1. Joanne Rzeppa shared her transition from leading fulfillment centers to sort centers and emphasized stepping out of one's comfort zone to accelerate professional growth, even if it requires rebuilding expertise. 2. Arpita Shinde shared her approach of acknowledging that there will always be numerous competing priorities and focusing on what can realistically be accomplished. She highlighted the value of delegating effectively and trusting team members to handle responsibilities. 3. Both the leaders shared some effective strategies for managing digital wellness and preventing burnout. Calendar blocking emerged as a critical strategy, with leaders protecting time for personal commitments like gym classes or family activities. The delayed send feature in Slack was highlighted as particularly valuable for getting thoughts out of one's head while respecting team members' off-hours. Thank you to all our participants who joined remotely and in-person and to my amazing co-host Rachel Broadwell, here's to hosting more panels together in 2026! 🚀 Transportation, Shipping, & Logistics at Amazon

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🚨 Big Leadership Shift at Instacart! Chris Rogers, who has been Instacart’s Chief Business Officer, is stepping up as the new CEO, effective August 15. 🧑‍💼 Who is Chris Rogers? • Joined Instacart in 2019 and has played a key role in deepening retailer and brand partnerships • Spent nearly 11 years at Apple, most recently as Managing Director of Apple Canada • Started his career at Procter & Gamble, managing top retail accounts in the grocery space • Brings a unique blend of tech, operations, and CPG strategy to the table 📊 What to Expect from His Leadership • Strengthening Instacart’s role as a tech and logistics partner for retailers • Driving innovations that enhance customer experience and retail collaboration • Expanding flexible earning opportunities for the shopper community • Deepening engagement with Instacart’s enterprise and advertising partners 👏 Fidji Simo’s Legacy and Transition Outgoing CEO Fidji Simo praised Rogers for his deep understanding of Instacart’s business and people, expressing strong confidence in his leadership as the company enters its next phase of growth. 💡 What This Signals This transition reflects Instacart’s focus on scaling sustainably, growing its enterprise impact, and aligning leadership with long-term strategic execution. #Leadership #Instacart #CEOAnnouncement #ChrisRogers #BusinessLeadership #RetailTech #GroceryInnovation #ExecutiveMoves #TechLeadership #StrategicGrowth #CLevelChanges

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During my 15 years at Amazon, we often started annual planning cycles with a Vision Planning process. This process required senior leaders to prepare a Vision Document. Here's how they did it. First, the Vision Plans centered on a different theme each year. Some themes were externally focused, such as “How to live in a world where the customer has perfect information?” or “How will Web Services change the way software is built?” Other themes were internally focused, like “How to increase software development speed?” In each case, every VP needed to come to the vision planning offsite with a vision document for their organization based on the assigned theme. A great Vision Document typically covers 7 sections: 1) The Five-Year Vision Start by defining the desired end state. Where do you want the business to be five years from now? This section is aspirational but should be grounded in reality. Think of it as your team’s answer to, “What does winning look like?” 2) Market Background What is the size of the opportunity? Who are the competitors? What are the macro trends? This is where you show that you understand the broader playing field and where it’s heading. 3) Current State Where are we today? As Jim Collins puts it, you must confront the brutal facts to achieve long-term success. Explain how each participant in the market creates value for customers, identify customer problems that aren’t being well served and describe the biggest challenges and opportunities for your team. 4) Strategy How are you going to win? What are the key strategic bets? Which customers will you serve? What tradeoffs are you making? One of the most important things is to state what must be true to achieve the vision. Some you have control over and some may be outside of your control. 5) Resourcing What people, skills, technology, and capital will be required? When will you need them? Suppose you need to acquire a new skill in the company. What are the paths to do so? Through developing existing employee skills? Hiring externally? Acquiring or partnering with other companies? 6) FAQ Use this section to anticipate and answer tough questions. A good required FAQ is to ask and answer: What are the best reasons not to pursue this idea? The point is not to talk yourself out of the idea. Rather it is to combat the bias and excitement of a new idea someone is trying to sell. 7) Appendices Include only what’s essential: relevant data, market analysis, org charts, etc. Appendices should support the narrative, not distract from it. A strong vision document doesn’t have a fixed format. Teams should tailor it to their context. However, the best documents almost always have a version of the above traits. Additionally, they almost always: - Are narratives, not slide decks - Use simple, direct language - Call out risks and uncertainties, not just upside - Make a balanced assessment that seeks truth (cont in comments)

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Customer engagement platforms will continue to evolve as organizations move toward more integrated customer experience systems. Excited to see how we are able to help Pinpoint customers prepare for what comes next with Amazon Connect!

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Having watched the data collaboration/clean rooms space evolve over the past 8-9 years, including through my work at Amazon, it's exciting to see how brands are now implementing these solutions. The other day I sat through a visualization of a best-in-class data clean room, and I've been waiting to see someone execute it this well. From what I've learned, the brands who best understand measurement are pulling in data from multiple sources, bringing metrics together across the funnel, and using these signals to understand their customer journey. It's interesting to see how different agency holdcos are acquiring companies and resourcing teams to start to bring more modelling (not just AI!) into the mix. https://lnkd.in/eS9uXF8A

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I’m grateful for the recent opportunity to share insights with CNBC as part of its “Make It” series. It’s always energizing to reflect on what really makes a difference at work. Over the many years that I have been fortunate to work leading the HR/People function, how individuals onboard can be a make or break in terms of longer-term success in the job and organization. The latest article dives into the importance of navigating the first 90 days in a new job. This can be a new job in a new company and/or a new job in your current organization. I outlined the following tips: ➡️ Get curious about your colleagues: Take time to learn not just what people do, but how they work best. Those early connections can shape your whole experience. ➡️ Clarity is your superpower: Be overt about asking what’s expected of you, and make sure you and your manager are truly aligned. It’s a simple step that can set you up for long-term success. ➡️ Learn the business. Be intellectually curious on the position, people, organization. You can read the full story below. Share our onboarding tips and feedback. #TeamWalmart

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How can we help retailers feel empowered by the opportunities agentic commerce offers, rather than anxious about disintermediation? That’s what Bernadette Nixon kindly invited David Clark and I to chat about today at #NRF2026. My answer? It’s all in the data, and you shouldn’t underestimate the gold mine of content you are sitting on. LLMs need data, and shoppers deserve context — ensuring your product feeds are rich, and your on- and off-site content is infused with your brand voice, can help connect your products to shoppers — and help us build more inspiring agentic shopping journeys.

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I recently sat down at the Walmart Connect content studio with Christopher Corrado from Quartile to talk about how brands approach retail media on Walmart.com.   We discussed misconceptions that still come up around Walmart Marketplace and why many advertisers are starting to think more holistically about their media strategies. Sponsored Search and Onsite Display can play complementary roles, especially when technology and automation help teams manage campaigns at scale.   Appreciate the conversation and Chris sharing the partner perspective.   Watch the full session: https://lnkd.in/eBHenxyp

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Proud to share what has truly been an incredible year for eBay. Our strategy is delivering results, with meaningful momentum across the business. Fashion continues to be a standout growth category with $10B in GMV and nearly 10% growth in the U.S. The addition of Depop accelerates our leadership in recommerce and deepens our connection to the next generation of fashion consumers. Energized for what's ahead!

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