Karen Talavera

Karen Talavera

Dillon, Colorado, United States
5K followers 500+ connections

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About

Award-Winning innovative founder of Synchronicity Marketing, a data-driven digital…

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Articles by Karen

  • Open Call for Speakers
    Aug 14, 2024

    Open Call for Speakers

    Want to up your #emailmarketing speaker resume? We're seeking panelists, client-side success stories, and keynoters for…

    1 Comment

Activity

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Experience

  • Synchronicity Marketing Graphic

    Synchronicity Marketing

    United States

  • -

    United States

  • -

    Worldwide

  • -

    Worldwide

  • -

    Chicago, IL

  • -

    Chicago, IL

  • -

    Greater Chicago Area

  • -

    Greater Chicago Area

Education

Licenses & Certifications

  • DMA Certified Direct Marketing Professional

    DMA

Volunteer Experience

  • Association of National Advertisers Graphic

    EEC (Email Excellence Center) Co-Chair

    Association of National Advertisers

    - Present 5 years 11 months

    The Email Excellence Center is led by volunteer influencers and experts in email marketing. The Center provides "thought leadership in action,” with the goals of:

    - Building brands and businesses
    - Sharing the latest industry trends through webinars, content and research
    - Producing the most trusted global email marketing conference
    - Advocating for digital marketers and e-commerce enterprises and members

  • Cause for Awareness Graphic

    Advisory Board Member

    Cause for Awareness

    - Present 9 years

    Science and Technology

    To aid and empower non-profit organizations in driving awareness, donations and thought leadership to their cause through digital marketing.

Publications

  • The Ultimate Success Secret

    Karen has joined forces with Dan S. Kennedy and 16 ultra-marketers from South Florida to deliver ‘the ultimate resource’ for action-oriented individuals seeking to explode their income, leverage their expertise, and develop competitive marketing advantages that will endure the toughest of times.

    In addition to the timeless wisdom of the authors, this updated edition of "The Ultimate Success Secret" profiles 16 super-achievers from the Greater Miami area. You will learn specific…

    Karen has joined forces with Dan S. Kennedy and 16 ultra-marketers from South Florida to deliver ‘the ultimate resource’ for action-oriented individuals seeking to explode their income, leverage their expertise, and develop competitive marketing advantages that will endure the toughest of times.

    In addition to the timeless wisdom of the authors, this updated edition of "The Ultimate Success Secret" profiles 16 super-achievers from the Greater Miami area. You will learn specific strategies they use, not only succeed in their respective industries, but often do so in record time – strategies you can immediately apply to transform your own life and business.

    Other authors

Projects

  • OMI Email Marketing Certification

    - Present

    Certification Benefits:

    * Develop a strong understanding of email marketing and deliverability, including tools and strategies to reach marketing and revenue goals.
    * Apply proven methods to maintain subscriber engagement and increase brand awareness.
    * Receive a credential and valuable skills in less time and money than a degree would require.
    * Be recognized for your expertise and commitment to evolving your skill set.

    See project

  • Email In the Marketing Mix Training & Professional Education

    - Present

    Email marketing allows you to reach valuable customers rapidly, frequently, and economically while delivering among the highest returns of all direct marketing channels. Discover how to develop effective email campaigns that get you noticed in a crowded inbox and truly drive results. You’ll walk away with winning email marketing strategies and tactics you can apply immediately to better engage and retain valuable customers, grow new business, and increase revenue and contribution.

    A…

    Email marketing allows you to reach valuable customers rapidly, frequently, and economically while delivering among the highest returns of all direct marketing channels. Discover how to develop effective email campaigns that get you noticed in a crowded inbox and truly drive results. You’ll walk away with winning email marketing strategies and tactics you can apply immediately to better engage and retain valuable customers, grow new business, and increase revenue and contribution.

    A comprehensive curriculum takes you from regulatory and deliverability essentials through program strategy and design to the detailed how-to’s of building, managing, and improving a multi-pronged email marketing program.

    Developed and taught entirely by Karen Talavera, this is the longest-running and most comprehensive professional email marketing certification and education program available.

    See project

Honors & Awards

  • 2024 Email Marketing Thought Leader of the Year

    Association of National Advertisers Email Excellence Center

    Honoring professionals at marketing service providers, agencies, consultants, freelancers, technology providers, data companies, or other third-party services who demonstrate email marketing excellence.

  • EEC 2020 & 2022 Email Thought Leader of the Year Award Finalist

    Email Experience Council of the Association of National Advertisers

    This highly-coveted award is given to a vendor-side marketer who exemplifies the best and brightest in the email marketing industry, embodying thought leadership, service, innovation, and vision and influence.

  • Top 100 Women in Ecommerce 2012

    WE Magazine

    The WE Magazine and Women in Ecommerce™ Top 100 Who's Who Among Women in Ecommerce for 2012. To view: http://wemagazineforwomen.com/whos-who-2012/

Languages

  • Spanish

    -

Organizations

  • Forbes Women

    Member

    - Present

    https://communities.forbes.com/users/6479984

  • Association of National Advertisers (ANA) Email Excellence Center

    Board Co-Chair Emeritus, Advisory Board Member

    - Present

    The ANA Email Excellence Center (EEC) is the premier organization for email marketing professionals. Our mission is to be the voice of the email marketing community, and the source of knowledge and expertise for new entrants and seasoned practitioners. The Email Excellence Center Committee is a community to: Learn the latest trends and techniques. Advocate ethical email marketing best practices and technologies. Connect with experts, thought-leaders, and peers in your field from across the…

    The ANA Email Excellence Center (EEC) is the premier organization for email marketing professionals. Our mission is to be the voice of the email marketing community, and the source of knowledge and expertise for new entrants and seasoned practitioners. The Email Excellence Center Committee is a community to: Learn the latest trends and techniques. Advocate ethical email marketing best practices and technologies. Connect with experts, thought-leaders, and peers in your field from across the globe. Lead through engagement and volunteer opportunities.

  • Women of Email

    Member

    - Present

    Women of Email is a professional network aimed at promoting leadership among women within the email marketing niche.

  • Only Influencers

    -

    - Present

    Only Influencers is a private, invitation only network for digital marketers specializing in Email, Social Media, and Mobile Marketing. The majority of OI membership is made up of the top email marketing professionals in the world. For the last 10 years, email professionals have looked to this community as a private and trusted source for information.

  • MarketingProfs

    Speaker, PRO Seminar Instructor, Member

    - Present

    Marketing Profs offers real-world education for modern marketers through training, research, best practices and other content. Individual marketers, teams, and entire marketing organizations at the world’s largest corporations rely on Marketing Profs to cut through the chaos to find the marketing experts you can trust and the information you need. Trusted by 600,000 professionals globally, MarketingProfs is the only resource you need to stay ahead of the curve.

  • Direct Marketing Association

    Seminar Instructor, Education and Events

    - Present

    The Direct Marketing Association (DMA) is the leading global trade association of businesses and nonprofit organizations using and supporting multichannel direct marketing tools and techniques. DMA advocates industry standards for responsible marketing – both online and offline, promotes relevance as the key to reaching consumers with desirable offers, and provides cutting-edge research, education, and networking opportunities to improve results throughout the end-to-end direct marketing…

    The Direct Marketing Association (DMA) is the leading global trade association of businesses and nonprofit organizations using and supporting multichannel direct marketing tools and techniques. DMA advocates industry standards for responsible marketing – both online and offline, promotes relevance as the key to reaching consumers with desirable offers, and provides cutting-edge research, education, and networking opportunities to improve results throughout the end-to-end direct marketing process.

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