Member boosting, Page boosting, and thought leader ads allow advertisers to promote content on LinkedIn and are designed for different needs and stages of growth: Member boosting - Helps…

As the author of an organic post that's displayed on your personal LinkedIn profile, you can automatically approve requests to have your posts sponsored as thought leader ads and BrandLink in-stream ads.  Automatic approval removes the…

Boost your LinkedIn Page posts to extend their reach through an advertising campaign. You'll select an objective for boosting your post, define the audience (who will see your post), and set a budget and schedule to limit how long the post is…

When you create a Sponsored Content ad set in Campaign Manager, you can select ads from your existing content including: member posts approved for thought leader ads, your LinkedIn Page posts, and ads previously…

As a Page admin or advertiser on LinkedIn, you might notice differences in how your organic posts appear after they've been sponsored or boosted as ads, or in how your Sponsored Content ads appear after they've been shared by another person. …

When you boost a post from a LinkedIn Page, an ad set will be created in an ad account associated with the LinkedIn Page. Ad accounts are accessed through Campaign Manager, LinkedIn’s ad management tool that allows you to create, launch, and…

When you boost a post from your LinkedIn Page, you can manage the ad settings from the Page admin view. To manage the settings of a boosted post ad set:  Related tasks Learn more Access your Page super admin view. Locate the…

When you boost a post from your LinkedIn Page, you can select varying marketing objectives to optimize the results. An objective will be recommended based on the post selected to boost. This table lists the objectives available when boosting a post…

When you boost a LinkedIn Page post, you'll need to set a budget, bidding strategy, and schedule. Posts boosted from the LinkedIn Page are automatically created with three settings: Lifetime budget Lifetime budget is the total amount that you’ll…

When you create an ad campaign to boost a LinkedIn Page post, you’ll choose a target audience of people you want to reach with your Sponsored Content. You can either: You’ll be guided to make target audience selections in the ad set creation flow…

The Forecasted Results window generates expected performance in real time as you select various details like target audience, objective, schedule, and more. It appears on the right side of the page when you create an ad set to boost a LinkedIn Page…

You can boost your LinkedIn Page posts to extend their reach through an advertising campaign. Only certain types of posts can be boosted. You can boost posts with these ad formats: When you create a Sponsored Content ad set in Campaign Manager…

As a Page super admin or content admin, you can use LinkedIn Page posts to directly engage with viewers and followers of your Page. Create a Page post Edit a Page post Manage Page post features To create a post, you must be a super or…

As a super or content admin of a LinkedIn Page, you can post text, images, videos, and documents to engage with your Page’s followers. Posts will be displayed on your Page and on your followers’ LinkedIn feeds. After you publish a post on your…

We recommend that LinkedIn Page posts be relevant, short, and authentic. The better your content, the greater the chance that it can go viral through likes, shares, and comments when you sponsor the post. Posts that are perceived as spam will not…

When you boost a post from your LinkedIn Page, you can select a marketing objective to optimize the results. An objective will be recommended based on the post selected to boost. After selecting your objective, you’ll need to define the audience…

You can promote your LinkedIn Page on LinkedIn with Sponsored Content. You must be a super, content, or Sponsored Content poster admin on your Page to sponsor content. If you aren’t, contact the current super admins to request access. To sponsor a…

As a super or content admin, you can use targeted LinkedIn Page posts to tailor content to specific audiences. Posts are targeted based on your followers' profile data such as organization size, industry, function, seniority, geography, and language…