Al Sefati

Struggling to turn organic traffic into real SaaS signups? You're not alone. Choosing the right SEO partner can make all the difference. In our latest guide, we break down the 10 best SaaS-SEO consulting agencies for 2025 including what separates the winners from the wannabes, what pricing looks like, and how to pick an agency aligned with your growth stage. From technical SEO to AI-driven Generative Engine Optimization (GEO), we cover it all. Read the full list and find the partner that could transform your organic channel. https://lnkd.in/e_5VBc_X

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Organic search visibility means little if it doesn’t translate to business results. This article breaks down the #SEO metrics that matter most beyond rankings, including engagement, conversions, traffic quality, and user behavior insights that actually drive outcomes. Understanding these metrics helps teams make decisions that improve performance and #ROI instead of chasing positions on the page alone. Read the full article to learn more about SEO metrics that matter more than rankings at https://lnkd.in/g3PUmEfe

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Is lead volume leading you in the wrong direction? PPC marketers are taught to chase lead volume — more clicks, more conversions, more leads. But here’s the truth 👉 Experts are saying steer clear of lead volume as a core metric. Why? Because it doesn't prove or improve ROI (what clients really care about). This article breaks down: 📉 Why volume-based goals create blind spots 💰 How lead quality impacts your ad budget 🔁 The smarter shift toward value-focused optimization You’ll learn why chasing quantity often means ignoring what actually drives revenue — and how top agencies are flipping the script. 📈 Don’t get stuck measuring what doesn’t matter. 👉 Read the full article: https://lnkd.in/gnsfeAsj #PPCMarketing #LeadQuality #MarketingROI #DigitalAdvertising #Attribution #WhatConverts

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Modern SEO blog strategy blends human expertise with AI-assisted workflows. From intent-driven outlines to technical optimization, here’s how marketers can build content that ranks, gets cited and supports long-term growth. https://bit.ly/4c4eKJS

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The old SEO playbook doesn’t work in a zero-click world. In his latest blog, Principal Analyst, Daryl Wright, explores how tools like ChatGPT, Claude, Gemini, and Perplexity are collapsing the traditional search-to-click path. Buyers are accelerating learning and decision-making through AI — and many marketing teams aren’t ready. At B2B Summit APAC on November 6 in Singapore (and online), Daryl will take this conversation further, guiding B2B leaders on how to: ✅ Build authoritative, structured content AI can interpret and buyers can trust ✅ Move beyond outdated metrics that no longer reflect buyer engagement ✅ Stay visible and credible in a zero-click world 📖 Read the full blog for a preview of what’s ahead: https://forr.com/4npoEs6 Register for B2B Summit APAC: https://forr.com/4gfkUqN #ForrB2BSummit

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