Sean Marra

Sean Marra

Greater Tampa Bay Area
5K followers 500+ connections

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Life Long Learning

About

I’m a seasoned entrepreneur and CEO with over three decades of innovation at the…

Articles by Sean

  • Navigating the Dark Universe of Dirty Data
    Jun 19, 2017

    Navigating the Dark Universe of Dirty Data

    It started back in the Woodstock Era – small like the Big Bang. And like the Big Bang, Big Data exploded across the…

    1 Comment
  • Dirty Data – The $3.1 Trillion Black Hole
    Apr 11, 2017

    Dirty Data – The $3.1 Trillion Black Hole

    Dealerships have an epidemic on their hands, one that’s growing out of control and killing their profits. It’s…

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Experience

  • CLIKdata Graphic

    CLIKdata

    Greater Tampa Bay Area

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    Tampa/St. Petersburg, Florida Area

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    Nevada, United States

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    Beverly Hills, CA

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    Tampa/St. Petersburg, Florida Area

Education

  • Life Long Learning

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    Activities and Societies: Changing the World one Sales Rockstar at a time.

    Since 1995 Sean has directly helped train and develop well over 100 individual sales people earn in excess of six figures per year with little or no formal education. Several of them graduated to the mid to high six figure range with a few key individuals breaking the coveted seven figure level. In addition many of these individuals have gone on to start and run many successful spin-off businesses in several industries and the majority within the Automotive Advertising & Marketing Industry.

Licenses & Certifications

Publications

  • Dirty Data & Your Dealership

    ePush!

    Dealerships have an epidemic on their hands, one that’s growing out of control and killing their profits. It’s happening in every showroom from coast to coast, and the culprit is right under their nose. It’s an inside job that’s ruining marketing efforts and wreaking havoc on promotions, factory incentives and special offers.

    This White Paper exposes a 500 Billion-Dollar epidemic, what it's costing dealerships, and how to fix the problem so dirty data will not diminish the value of your…

    Dealerships have an epidemic on their hands, one that’s growing out of control and killing their profits. It’s happening in every showroom from coast to coast, and the culprit is right under their nose. It’s an inside job that’s ruining marketing efforts and wreaking havoc on promotions, factory incentives and special offers.

    This White Paper exposes a 500 Billion-Dollar epidemic, what it's costing dealerships, and how to fix the problem so dirty data will not diminish the value of your digital leads by making it nearly impossible to contact them, let alone sell your products and services.

    Other authors
    See publication

Courses

  • CrossFit Trainer

    CF-L1

Projects

  • Speaker: Digital Dealer 22

    - Present

    Attend my sessions at Digital Dealer 22 in Tampa, FL and learn:
    -How dirty CRM data happens, how to slow it down, reduce lead losses, and ultimately stop it all together. You’ll learn the true cost and losses directly attributed to dirty data and the legal risks of not fixing it.
    -Learn how to HYGIENE bad CRM data and scrub it clean, and bring all information for your contacts up-to-date so can legally reach out and restart a meaningful conversation to get them back into the sales or…

    Attend my sessions at Digital Dealer 22 in Tampa, FL and learn:
    -How dirty CRM data happens, how to slow it down, reduce lead losses, and ultimately stop it all together. You’ll learn the true cost and losses directly attributed to dirty data and the legal risks of not fixing it.
    -Learn how to HYGIENE bad CRM data and scrub it clean, and bring all information for your contacts up-to-date so can legally reach out and restart a meaningful conversation to get them back into the sales or service funnel.
    -Learn best practices for the remarketing process and cost effective advertising mediums to reach your new scrubbed clean data set.

    Dirty Data is costing practically every dealer in the U.S. a huge share of their market and resulting in tens of thousands of dollars each year, and even way into the millions for some dealer groups. Dirty Data is the inaccurate, expired, outdated contact information that clogs your dealership’s CRM and makes running effective marketing campaigns to these lost sales nearly impossible while creating massive technical and legal headaches.

    It’s a hard truth to swallow, but junk data is plaguing U.S. dealerships at an alarming rate. One of the main enemies is as the volume of data on lost leads ages, it degrades, loses opt-in permissions, and suffers address changes and deletions until it is rendered totally unusable. The net result is Dirty Data compounds in the CRM, and accounts for hundreds of lost sales per year and even more for larger stores and dealer groups.

    Other creators

  • ePush! BMP™

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    BMP™ stands for Behavioral Marketing Platform™, and ours is the best of the best. Our cutting-edge platform gathers rich, trackable data insights your company can use to drive consumers to your store.

    The ePush! BMP™ is powered by the eVe™ Visibility Engine, which allows proprietary access into a potential consumer’s real-time shopping data. With our platform, you’ll better understand your prospect’s shopping behavior and purchase intent, both online and off.

    Our Behavioral…

    BMP™ stands for Behavioral Marketing Platform™, and ours is the best of the best. Our cutting-edge platform gathers rich, trackable data insights your company can use to drive consumers to your store.

    The ePush! BMP™ is powered by the eVe™ Visibility Engine, which allows proprietary access into a potential consumer’s real-time shopping data. With our platform, you’ll better understand your prospect’s shopping behavior and purchase intent, both online and off.

    Our Behavioral Marketing Platform™ incorporates an omnichannel strategy and functions like a radar that constantly sweeps the market for opportunities.

    Through constant analysis, our technology can improve visibility in three main areas of your business:
    -Conquest new buyers
    -Reanimation™ of unsold prospects
    -Retention of current customers

    Other creators

  • eVe! Visibility Engine

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    The eVe™ Visibility Engine is one of the first website visitor pixels for the automotive industry. The pixel powers the data platform by capturing your real-time website visitors and pinging against dozens of the leading big data sets that unmasks your anonymous visitors and appends their online shopping behavior for precise in-market targeting.

    Other creators

Honors & Awards

  • Inc 500

    Inc Magazine

    ePush! Ranks #325 on the coveted INC 500 as one of "America's Fastest Growing private companies". A staggering 3 year growth rate of 1,437%! See the September 2014 issue for more details.

  • Florida Fast 100

    Florida Business Journal

    ePush! locks in the hyper speed spot of the #17th position on the "Florida Fast 100" list of the fastest growing privately held companies

  • Fast 50

    Tampa Bay Business Journal "FAST 50"

    ePush! Ranked 11th out of the Top 50 Fastest Growing Companies in Tampa Bay delivering a 308% growth over 3 years!

Languages

  • English

    Native or bilingual proficiency

Organizations

  • St. Petersburg Chamber of commerce

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    - Present

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