Sarah Whitten

Developing an advertising budget doesn’t have to be difficult or scary. Stick to the basics and let your ad budget act as a guide for your progress throughout the year. #Adbudgeting #adbudget #kansascity #roar #marketing #advertising

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Moment of clarity... Most of our clients (and yours) don’t actually care about the features of what we do. They care about the benefits. It’s the RESULTS, not the process, that ultimately determine whether someone chooses to invest in your business. So why do we spend so much time selling the virtues of our systems, tools, and methods when the only thing that truly matters is what those things deliver? Focus on outcomes. That’s what your clients are buying.

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Interested in learning how fractional leadership can help scale your business? Read our highlights from Amy Connor's discussion on the Cincinnati Voices podcast and hear a clip from the fractional leaders' insights.

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🗣️ Why settle for one when you can multiply your impact? 🗣️ Combining print and digital marketing creates a powerful one-two punch: 🖼️ Print builds trust and credibility right on the coffee table 📱 Digital reinforces your message where your customers spend time online 🎯 And with targeted marketing, your message reaches the exact households and demographics that matter most. It’s not about reaching more people—it’s about reaching your target market, consistently, across multiple channels. That’s how you stay top-of-mind and drive real results. #PrintAndDigital #TargetedMarketing #VoorheesLiving #LocalMarketing #BrandTrust #TopOfMind #CommunityMarketing

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To run your home like a corporation, implement strategic systems for scheduling, task management, and communication, similar to a business. Key steps include establishing clear goals and routines, holding family "meetings" to align on tasks and projects, and practicing financial and time management. 1. Set Clear Goals and Vision 2. Create Structures and Processes 3. Enhance Communication and Teamwork 4. Manage Resources Effectively #podcast #moneymanagement #moneymindset #familyplanning #familygoals #money

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I had fun talking with Kyle Corbin, host of Made In Indiana (MII), about why podcasting isn’t about downloads. It’s about giving business owners a voice. We went host-to-host on why telling your story matters, how being a guest can be just as powerful as hosting, and how podcasting can build trust faster than traditional marketing. If you’ve ever wondered whether you have something worth sharing, this episode might convince you. Full episode link in the comments. #Podcasting #StoryTelling #Business #FamilyBusiness #UpInYourFamilyBusiness

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