MK Marsden

As AI systems influence ever more consequential decisions, governance is moving from abstract ethics to concrete infrastructure. Read more 👉 https://lttr.ai/AnCle #2026 #Data #Power #Technology #Experian

12

Every customer interaction is a chance to leave a good impression. Why not start with the first one? For businesses, brands, and organizations, the first point of contact with consumers is their domain name. It has to be descriptive, memorable, and easy to find. To meet this high standard, more and more businesses are turning to personalized TLDs like .global and .studio. They stand out in search engines and leave an impression that lasts.

4

Founders build companies. Ecosystems build founders. 🚀 Behind every "overnight success" is a powerhouse of support, the people who provide the capital, the coaching, and the connections to bridge the gap from a raw idea to a fundable venture. The Reed Smith LLP ROCKY Award by Tech Coast Venture Network (TCVN) is our way of recognizing these pillars of our community. As a Founder’s Choice Award, it is unique because the winners are chosen by the entrepreneurs themselves and the TCVN board. Who we celebrate: We honor the "rock-solid" individuals who help founders become investor-ready, including: * Angel Investors: For providing the critical early-stage belief and capital. * Mentors & Advisors: For guiding founders through the highs and lows of the journey. * Community Champions: For building the infrastructure that makes our ecosystem thrive. By honoring our champions, we ensure the next generation of innovators has a foundation to build upon. Watch this video for a behind the scenes look at the pre-show set up. 👉 Want to see who's leading the way? Check out the full press list to see this year's incredible winners and nominees. #TCVN #ReedSmith #StartupEcosystem #AngelInvestors #Mentorship #FoundersFirst #CommunityChampions

13

🚀 AI & THE BOTTOM LINE: The Boardroom’s Missing Roadmap I recently read an interesting piece on CIO.com about a striking boardroom paradox: while the vast majority of executives are energized by the revenue potential of AI, many are still searching for the actual roadmap to get there. It confirms a pattern I see often: the ambition is high, but the commercial orchestration is where things get stuck. The disconnect usually doesn't stem from a lack of technology, but from the realization that success with AI is less about the tools and more about the mindset to leverage them effectively. Too often, AI is still treated as an isolated IT project rather than a strategic pillar that should sit at the heart of the business. Real impact happens when we move beyond the 'hype' and focus on the interplay between Marketing, E-commerce (including AI commerce), CX, and Digital. When AI, Data & Tech are used as the enablers of that integration -rather than standalone solutions - you create a Digital & Customer-centric Growth Engine that actually scales. But we have to be practical: technology alone does not transform operations; people and culture do. While AI can process data, it takes human orchestration to break down organizational silos and empower people on the floor to embrace new ways of working. True transformation occurs when technology is used to amplify human capability, supported by a culture that is aligned toward a single goal. It is the role of the modern Marketing & Commercial Digital Director to ensure these new capabilities serve a clear strategic purpose: balancing Customer Value, Brand Equity, and Business Success. Innovation is only truly valuable if it translates to the P&L while strengthening the brand's position in the long run. The organizations that win won’t be those with the most tools, but those who manage to bring harmony to the interplay between technology, people, and commercial strategy. 📌 Available soon for new (interim) challenges or strategic projects. Feel free to reach out via DM to exchange thoughts. #Marketing #CMO #AI #AICommerce #AgenticCommerce #Ecommerce #Growth #DigitalTransformation #CX https://lnkd.in/evyePzm4

6

2 Comments