About
If the want-to is strong enough, the how-to will come.
This simple psychological…
Articles by Mark C.
Activity
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Closing out April and starting off May in Wilmington, NC speaking with students, educators, parents and business and community members on the…
Closing out April and starting off May in Wilmington, NC speaking with students, educators, parents and business and community members on the…
Shared by Mark C. Perna
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Supermanagers are a new cohort of leadership created by the Great Flattening, where companies eliminate layers of management and give remaining…
Supermanagers are a new cohort of leadership created by the Great Flattening, where companies eliminate layers of management and give remaining…
Shared by Mark C. Perna
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Starting this week out in the Upper Peninsula of Michigan speaking to area students and staff as well as business and community leaders. Let's do…
Starting this week out in the Upper Peninsula of Michigan speaking to area students and staff as well as business and community leaders. Let's do…
Shared by Mark C. Perna
Experience
Publications
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Employment With Passion
LinkedIn Newsletter
See publicationMark C. Perna is a generational expert, acclaimed speaker, and bestselling author with a mission to shift the paradigm.
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Contributor to Forbes.com
Forbes.com
See publicationI write about unleashing passion, purpose, and performance in younger generations and how that intersects education, career, workforce development, and the new multigenerational workplace.
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Answering Why: Unleashing Passion, Purpose, and Performance in Younger Generations
See publicationIf you've ever struggled to motivate the young people in your sphere of influence, Answering Why is the game-changer you've been looking for. From the urgent skills gap crisis to the proven strategies to inspire our youngest generations, Answering Why addresses the burning questions faced by educators, employers, and parents everywhere.
Author, CEO, and generational expert Mark C. Perna shares his wide experience and profound success as both a single dad and performance consultant for…If you've ever struggled to motivate the young people in your sphere of influence, Answering Why is the game-changer you've been looking for. From the urgent skills gap crisis to the proven strategies to inspire our youngest generations, Answering Why addresses the burning questions faced by educators, employers, and parents everywhere.
Author, CEO, and generational expert Mark C. Perna shares his wide experience and profound success as both a single dad and performance consultant for education and workforce development across North America. Readers will be empowered to:
- Embrace the branch-creak crisis moments of life
- Make meaningful, productive connections with the Why Generation (anyone under 40 today)
- Bring relevance, self-discovery, and passion to the learning process
The Why Generation is asking a serious question, and it's time to answer it. This book will help awaken the incredible potential of young people everywhere and spur them to increased performance on all fronts, so they can make a bigger difference--which is exactly what they want.
Honors & Awards
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2020 Silver Axiom Award Winner: Human Resources / Employee Training
Axiom Awards
"Answering Why" is the 2020 Silver Axiom Award Winner: Human Resources / Employee Training
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2019 Independent Press Award Winner: Career
Independent Press Awards
"Answering Why" is the 2019 Independent Press Award Winner: Career
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2019 Independent Press Award Winner: Education
Independent Press Awards
"Answering Why" is the 2019 Independent Press Award Winner: Education
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2019 Independent Press Award Winner: Education
Independent Press Awards
"Answering Why" is the 2019 Independent Press Award Winner: Education
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2019 National Indie Excellence Awards Book Award Finalist: Career
National Indie Excellence Awards
"Answering Why" is the 2019 National Indie Excellence Awards Book Award Finalist: Career
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2019 National Indie Excellence Awards Book Award Winner: Business Motivational
National Indie Excellence Awards
"Answering Why" is the 2019 National Indie Excellence Awards Book Award Winner: Business Motivational
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2019 National Indie Excellence Awards Book Award Winner: Parenting & Family
National Indie Excellence Awards
"Answering Why" is the 2019 National Indie Excellence Awards Book Award Winner: Parenting & Family
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2019 Silver IPPY Award Winner: Parenting
IPPY Awards
"Answering Why" is the 2019 Silver IPPY Award Winner: Parenting
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2018 Silver Nautilus Award Winner: Relationships & Communication
Nautilus Awards
"Answering Why" is the 2018 Silver Nautilus Award Winner: Relationships & Communication
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Amazon Best Seller in Human Resources & Personnel Management
Amazon Books
"Answering Why" is an Amazon Best Seller in Human Resources & Personnel Management
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Amazon Best Seller in Teams
Amazon Books
"Answering Why" is an Amazon Best Seller in Teams
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The Enrolltrack® Online Enrollment System can transform not just your process, but your entire approach to student enrollment. - Students have 24/7…
The Enrolltrack® Online Enrollment System can transform not just your process, but your entire approach to student enrollment. - Students have 24/7…
Shared by Mark C. Perna
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Twice a month, we send out the latest insights shaping our work with the younger generations, education, workforce development, and economic growth…
Twice a month, we send out the latest insights shaping our work with the younger generations, education, workforce development, and economic growth…
Shared by Mark C. Perna
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By 2028, it’s predicted that 25% of all online job candidates will be deepfakes...and HR knows it. So how do you prove you’re human? New research…
By 2028, it’s predicted that 25% of all online job candidates will be deepfakes...and HR knows it. So how do you prove you’re human? New research…
Shared by Mark C. Perna
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I'm back in New Haven, CT delivering all the strategies on how to connect, engage and answer why for today's young poeple! #MarkCPerna #Keynote…
I'm back in New Haven, CT delivering all the strategies on how to connect, engage and answer why for today's young poeple! #MarkCPerna #Keynote…
Shared by Mark C. Perna
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There is a lot of chatter about AI these days but do you know how your teen feels about it?
There is a lot of chatter about AI these days but do you know how your teen feels about it?
Shared by Mark C. Perna
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It is always an honor to link up with fellow Louisiana economic developers! As 2026 Board President of the LEAD (Louisiana Economic Alliance for…
It is always an honor to link up with fellow Louisiana economic developers! As 2026 Board President of the LEAD (Louisiana Economic Alliance for…
Liked by Mark C. Perna
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Students need to realize it’s okay not to know their career direction right now. But that shouldn’t paralyze them or stop them from taking steps…
Students need to realize it’s okay not to know their career direction right now. But that shouldn’t paralyze them or stop them from taking steps…
Posted by Mark C. Perna
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Engagement is the key to unlock everything—from consistent attendance and positive behaviors to enhanced performance and better outcomes. We're…
Engagement is the key to unlock everything—from consistent attendance and positive behaviors to enhanced performance and better outcomes. We're…
Shared by Mark C. Perna
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Is Generation Z a problem to be solved or an asset to be unleashed? At the moment, most hiring managers would likely say the former. From their…
Is Generation Z a problem to be solved or an asset to be unleashed? At the moment, most hiring managers would likely say the former. From their…
Shared by Mark C. Perna
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To equip young people with a powerful competitive advantage, everyone—educators, employers, community leaders, and parents—must break down the…
To equip young people with a powerful competitive advantage, everyone—educators, employers, community leaders, and parents—must break down the…
Shared by Mark C. Perna
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Spending the next two days speaking to students, parents, community members and staff about the power of a personal Competitive Advantage for today's…
Spending the next two days speaking to students, parents, community members and staff about the power of a personal Competitive Advantage for today's…
Shared by Mark C. Perna
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Join me for a journey that will reshape everything you thought you knew about young people! https://lnkd.in/ekPD9qsS #AnsweringWhy #MarkCPerna…
Join me for a journey that will reshape everything you thought you knew about young people! https://lnkd.in/ekPD9qsS #AnsweringWhy #MarkCPerna…
Shared by Mark C. Perna
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Thank you to the visionary professionals doing amazing work in Connecticut! I was honored to deliver the keynote.
Thank you to the visionary professionals doing amazing work in Connecticut! I was honored to deliver the keynote.
Shared by Mark C. Perna
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