About
A software engineer turned data-driven growth marketer, I founded metadata.io to make…
Services
Articles by Gil
Activity
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TL;DR - I'm leaving Freightos with a degree of gratitude that's hard to articulate. Thirteen years ago, Zvi Schreiber walked me through the basics…
TL;DR - I'm leaving Freightos with a degree of gratitude that's hard to articulate. Thirteen years ago, Zvi Schreiber walked me through the basics…
Liked by Gil Allouche
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I co-founded Chango, and we sold it for $122 million. Then I ran product at the public company that acquired us when it was worth a billion dollars…
I co-founded Chango, and we sold it for $122 million. Then I ran product at the public company that acquired us when it was worth a billion dollars…
Liked by Gil Allouche
Experience
Education
Volunteer Experience
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Tutor
Jewish Coalition For Literacy
- Present 10 years
Children
English tutor to 2nd-3rd grade students
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Patents
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Methods and systems for B2B demand generation with targeted advertising campaigns and lead profile optimization based on target audience feedback
Issued US 9,886,700
See patentDisclosed are methods and systems for generating opt-in business leads utilizing targeted advertising campaigns. The method comprises first retrieving an ideal customer profile (ICP), and generating enriched candidates leads that match the ICP. Next, generating test campaigns, receiving feedback information on the test campaigns from candidate leads in test target groups, scoring each test campaign based on received feedback information, and generating a targeted advertising campaign comprising…
Disclosed are methods and systems for generating opt-in business leads utilizing targeted advertising campaigns. The method comprises first retrieving an ideal customer profile (ICP), and generating enriched candidates leads that match the ICP. Next, generating test campaigns, receiving feedback information on the test campaigns from candidate leads in test target groups, scoring each test campaign based on received feedback information, and generating a targeted advertising campaign comprising test campaigns with high campaign scores. Opt-in business leads are generated by selecting candidate leads that respond affirmatively to the targeted advertising campaign. The present invention utilizes a closed-loop approach to customize campaign audiences, to optimize targeted advertising campaigns and ICPs, and as a result, to produces high-quality, low-cost, opt-in leads for B2B companies.
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METHODS AND SYSTEMS FOR TARGETED DEMAND GENERATION BASED ON IDEAL CUSTOMER PROFILES
Issued US 9,665,885
See patentDisclosed are methods and systems for generating ideal and opt-in business leads utilizing targeted advertising campaigns. The method comprises first retrieving and statistically analyzing qualified leads from a CRM system to identify an ideal customer profile (ICP), and retrieving candidates leads that either match the ICP or are lookalikes from one or more lead data sources. Next, generating test advertising campaigns, receiving feedback on the test advertising campaigns from candidate leads…
Disclosed are methods and systems for generating ideal and opt-in business leads utilizing targeted advertising campaigns. The method comprises first retrieving and statistically analyzing qualified leads from a CRM system to identify an ideal customer profile (ICP), and retrieving candidates leads that either match the ICP or are lookalikes from one or more lead data sources. Next, generating test advertising campaigns, receiving feedback on the test advertising campaigns from candidate leads in test target groups, scoring each test advertising campaign based on received feedback, and selecting ideal business leads that match a profile of a test target group that responded to a test advertising campaign with a high score. Furthermore, generating main advertising campaigns, receiving responses, and generating ideal and opt-in business leads by selecting ideal business leads that responded affirmatively. The present invention provides a closed-loop architecture to produce qualified, ideal, and opt-in leads for B2B companies.
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Zorba - Multilevel Viral Marketing In Social Media
Issued US 61293221
See patentUNITED STATES PROVISIONAL PATENT APPLICATION FOR ZORBA (MULTI LEVEL VIRAL MARKETING)
INVENTOR:
GIL ALLOUCHE
Prepared by:
Raj Abhyanker, LLP
1580 W. El Camino Real, Suite 8
Mountain View, California 94040
Phone: 650-965-8731
Docket No. 5093
ZORBA (MULTI LEVEL VIRAL MARKETING)
FIELD OF TECHNOLOGY
[0001] This disclosure relates generally to the technical field of Internet or Web 2.0 and in one embodiment, to a method and system of…UNITED STATES PROVISIONAL PATENT APPLICATION FOR ZORBA (MULTI LEVEL VIRAL MARKETING)
INVENTOR:
GIL ALLOUCHE
Prepared by:
Raj Abhyanker, LLP
1580 W. El Camino Real, Suite 8
Mountain View, California 94040
Phone: 650-965-8731
Docket No. 5093
ZORBA (MULTI LEVEL VIRAL MARKETING)
FIELD OF TECHNOLOGY
[0001] This disclosure relates generally to the technical field of Internet or Web 2.0 and in one embodiment, to a method and system of marketing.
Read more using the patent URL
Courses
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Business Plan for Entrepreneurs
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Corporate Leadership
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Entrepreneurship
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Financial Analysis for Entrepreneurs
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MACRO FIN, MICRO FIN
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Managing a Growing Business
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Marketing for Entrepreneurs
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Marketing for Entrepreneurs
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Pragmatic Marketing
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Statistics 1 & 2
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Tech. Sales
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Technology Intensive Marketing (MTIE)
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Technology Sales
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Projects
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1Yell
For marketing professionals, 1Yell provides an effective advertising channel by placing ads on their employees’, partners and customers’ social networks statuses.
Other creatorsSee project -
TIBCO Silver Spotfire (SaaS BI)
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- Built a cross-functional team (inside sales, billing, support, engineering) to grow Silver Spotfire
- Developed a subscription based revenue stream from an initial $50K to > $1.5MM in 18 months
- Created and executed go-to-market programs to generate market demand
- Published over a dozen solutions marketing kits and product demos for silver spotfire
- Created collateral, videos, animations and data sheets to support silver spotfire user base
Other creatorsSee project
Languages
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Spanish
Elementary proficiency
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Hebrew
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French
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English
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Organizations
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Jewish Coalition for Literacy
Elementary School Tutor
- PresentJCL provides an absolute joyful opportunity to tutor 2nd grade children (US born & immigrant) with English reading/speaking.
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Unistream
Data Analysis Guide
-Unistream brings about social change by empowering teens from underprivileged communities to build and run their own startups and to become entrepreneurs.
Recommendations received
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LinkedIn User
11 people have recommended Gil
Join now to viewMore activity by Gil
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Always good catching up with Jonathan W. Buckley. This time he had me on his podcast "We Built It Because We Had To," and we covered more ground than…
Always good catching up with Jonathan W. Buckley. This time he had me on his podcast "We Built It Because We Had To," and we covered more ground than…
Shared by Gil Allouche
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I pulled lead-gen CPL data across Facebook, Instagram, Google Ads, and LinkedIn, segmented by industry and company size. The thing the dataset keeps…
I pulled lead-gen CPL data across Facebook, Instagram, Google Ads, and LinkedIn, segmented by industry and company size. The thing the dataset keeps…
Shared by Gil Allouche
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Claude wired to your ad platforms through MCP is a chat interface. Calling it an agent is a marketing decision, not a technical one. The LLM does…
Claude wired to your ad platforms through MCP is a chat interface. Calling it an agent is a marketing decision, not a technical one. The LLM does…
Shared by Gil Allouche
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