About
Eric is the founder and CEO of HUNTER Digital, a results-driven digital marketing with a…
Services
Articles by Eric
Activity
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With over 25 years in sales, I've seen outbound go through every major shift. Here's what hasn't changed: Real revenue comes from human…
With over 25 years in sales, I've seen outbound go through every major shift. Here's what hasn't changed: Real revenue comes from human…
Liked by Eric Lituchy
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Just finished my SaaStock main stage keynote. 9 Top AI founders share reveue. Slides Link: Since all of you can't come to austin... Figured I'd…
Just finished my SaaStock main stage keynote. 9 Top AI founders share reveue. Slides Link: Since all of you can't come to austin... Figured I'd…
Liked by Eric Lituchy
Experience
Education
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Goldman Sachs 10,000 Small Businesses
Exemplary
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Activities and Societies: Cohort Alumni Council Treasurer
Goldman Sachs 10,000 Small Businesses is a program for small businesses that links learning to action. Through the program, participants will gain practical skills in topics such as negotiation, marketing, and employee management that can immediately be put into action. In addition, they will receive the tools and professional support they need to develop a strategic and customized business growth plan that will take their company to the next level.
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Licenses & Certifications
Volunteer Experience
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Member, Young Professionals of NYC
The Michael J. Fox Foundation for Parkinson's Research
- 4 years 4 months
Health
Founded in 2009, the Team Fox Young Professionals of NYC are a group of proactive young professionals in the New York metropolitan area who have dedicated their time, interests, and talents towards helping to support the work of The Michael J. Fox Foundation for Parkinson's Research.
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Projects
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Client success stories
- Present
Honors & Awards
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Key Achievements
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• Increased website visits by 477% and garnered a 12.8% conversion rate for a leading Facebook Marketing company. The CAC was 50% better than company goals and resulted in a 400% marketing budget increase for the following year.
• Improved affiliate commissions by 300% and email marketing revenue by 225% at alternative payment company. Integrated new product platform that combined over 7 million products from over 800 merchants.
• While consulting at the oldest luxury goods etailers…• Increased website visits by 477% and garnered a 12.8% conversion rate for a leading Facebook Marketing company. The CAC was 50% better than company goals and resulted in a 400% marketing budget increase for the following year.
• Improved affiliate commissions by 300% and email marketing revenue by 225% at alternative payment company. Integrated new product platform that combined over 7 million products from over 800 merchants.
• While consulting at the oldest luxury goods etailers Eric conceptualized and deployed email acquisition campaign that increased the company’s house file by 300% within three months.
• Increased online sales by 50%, while reducing call center staff in half at an online gourmet business by expanding and optimizing marketing, improving company ecommerce site and applying best practices.
• Grew an Internet Retail “Hot 100” website to $6.5 million revenue – and earned recognition as the largest pure-play gift basket company. Propelled company to achieve outstanding growth: 5472% from 1998-2001, and 140% growth from 2003-2006, earning a spot in Inc. 5000 list. -
PRESS COVERAGE
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Eric has been frequently quoted in the press
New York Times • WSJ • Internet Retailer • Entrepreneur • PC Magazine • Ecommerce Times • Multichannel Merchant ClickZ • DMNews • Direct Magazine • Practical Ecommerce •
Target Marketing • Catalog Success
Organizations
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EcommerceMinds
Founder/Organizer
- PresentEcommerceMinds is a NYC Meetup Group with over 150 members. Connect with ecommerce professionals from startups to Fortune 500 brands. Discuss all things ecommerce including: marketing, technology, operations, and logistics. Join the group at http://www.meetup.com/EcommerceMinds/
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NYC Luxury Retail & Fashion
Organizer
- PresentNYC Luxury Retail & Fashion is one of NYC's largest and most active Meetups. Join almost 500 fashion forward and luxury retailers at http://www.meetup.com/NYC-Luxury-Retail-Fashion/
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NY Ecommerce Lounge
Organizer
- PresentFounded in April 2011, NY Ecommerce Lounge is Manhattan's largest ecommerce community Meetup with nearly 300 members. Join the group at http://www.meetup.com/NY-ECommerce-Lounge-Meetup/
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SEMPO
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SEMPO is the largest nonprofit trade organization in the world serving the search and digital marketing industry and marketing professionals engaged in it.
Recommendations received
28 people have recommended Eric
Join now to viewMore activity by Eric
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It's the end of an era. Euclid Insights is dead. And the Verticalist is born. Omar El-Ayat and I started writing this substack as a firm…
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When ‘Good Performance’ Isn’t Real - A gastroenterologist came to me recently. On paper, his Google Ads account looked solid. Plenty of…
When ‘Good Performance’ Isn’t Real - A gastroenterologist came to me recently. On paper, his Google Ads account looked solid. Plenty of…
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What a TASTY way to kick off a Friday! 🥂 🍩 So much fun hosting The Connective members from the New Jersey/Philly/Delaware area for breakfast…
What a TASTY way to kick off a Friday! 🥂 🍩 So much fun hosting The Connective members from the New Jersey/Philly/Delaware area for breakfast…
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Peace Corps Week always reminds me of where I first started building my entrepreneurial mindset. As a Peace Corps business development volunteer, I…
Peace Corps Week always reminds me of where I first started building my entrepreneurial mindset. As a Peace Corps business development volunteer, I…
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I'm proud represent HUNTER Digital and to be featured in the Clutch "The State of Marketing in 2026" report. It's going to be a very interesting year…
I'm proud represent HUNTER Digital and to be featured in the Clutch "The State of Marketing in 2026" report. It's going to be a very interesting year…
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I just watched OpenClaw's creator get acquired by OpenAI. Cool headline. But the part that actually got me was something else entirely. Someone…
I just watched OpenClaw's creator get acquired by OpenAI. Cool headline. But the part that actually got me was something else entirely. Someone…
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Happy Birthday to Howard Haberman of Rock East Funding - Hard Money Lenders.
Happy Birthday to Howard Haberman of Rock East Funding - Hard Money Lenders.
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When you get hired, sometimes you don’t know what to expect. So Ronnie Wills decided he wanted to try a new way of setting the tone from the…
When you get hired, sometimes you don’t know what to expect. So Ronnie Wills decided he wanted to try a new way of setting the tone from the…
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I'm proud represent HUNTER Digital and to be featured in the Clutch "The State of Marketing in 2026" report. It's going to be a very interesting year…
I'm proud represent HUNTER Digital and to be featured in the Clutch "The State of Marketing in 2026" report. It's going to be a very interesting year…
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I just became a franchisee. This one matters. I didn't choose it just to fill a slot in my portfolio. I chose it because I wanted to prove the…
I just became a franchisee. This one matters. I didn't choose it just to fill a slot in my portfolio. I chose it because I wanted to prove the…
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💡 This idea came out of a conversation with a client who had been stuck with an agency relationship that wasn't working, not because they wanted to…
💡 This idea came out of a conversation with a client who had been stuck with an agency relationship that wasn't working, not because they wanted to…
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