Arvind Sathi

Arvind Sathi

Irvine, California, United States
5K followers 500+ connections

Articles by Arvind

  • Maturity of Agentic AI – How do we calibrate the capabilities?

    Arvind Sathi and Neena Sathi Introduction Generative AI is re-inventing itself every month, and yet most ideas have…

    3 Comments
  • Charging into a Sustainable California

    At KPMG US we have a data-driven insights culture. We prepare our people to think and work in this way and also support…

    3 Comments
  • AI-powered Knowledge Graphs for the Enterprise

    Co-authored by Vamsi Duvvuri and Dr. Arvind Sathi In the world of big data, we're data-rich, information-poor, and…

    2 Comments
  • What is AI?

    I hope you are enjoying articles in the #AIFiresideChat. As promised, here is the next blog in the series, helping you…

    1 Comment
  • AI Fireside Chats

    We have been talking to clients and collaborators about artificial intelligence (AI) since the beginning of 2015. The…

  • My new book.....

    This book explores cognitive behavior among Internet of Things. Using a series of current and futuristic examples –…

    12 Comments
  • Customer Profile Hub

    Customer profile patterns help you to gain a deep understanding of your customers. Traditional master data management…

    1 Comment

Activity

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Licenses & Certifications

Publications

  • Cognitive (Internet of) Things - Collaboration to Optimize Action

    Palgrave Macmillan

    This book explores cognitive behavior among Internet of Things.  Using a series of current and futuristic examples – appliances, personal assistants, robots, driverless cars, customer care, engineering, monetization, and many more – the book covers use cases, technology and communication aspects of how machines will support individuals and organizations. 

    This book examines the Cognitive Things covering a number of important questions:
    •      What are Cognitive Things?  
    •…

    This book explores cognitive behavior among Internet of Things.  Using a series of current and futuristic examples – appliances, personal assistants, robots, driverless cars, customer care, engineering, monetization, and many more – the book covers use cases, technology and communication aspects of how machines will support individuals and organizations. 

    This book examines the Cognitive Things covering a number of important questions:
    •      What are Cognitive Things?  
    •      What applications can be driven from Cognitive Things – today and tomorrow?
    •      How will these Cognitive Things collaborate with each and other, individuals, and organizations?
    •      What is the cognitive era?  How is it different from the automation era? 
    •      How will the Cognitive Things support or accelerate human problem solving?
    •      Which technical components make up cognitive behavior?
    •      How does it redistribute the work-load between humans and machines?
    •      Who owns the data and how are the data ownership rights enforced?
    •      What types of data can be collected from them and shared with external organizations?
    •      How do they recognize and authenticate authorized users?
    •      How is the data safeguarded from potential theft?

    Overall, Sathi explores ways in which Cognitive Things bring value to individuals as well as organizations and how to integrate the use of the devices into changing organizational structures. Case studies are used throughout to illustrate how innovators are already benefiting from the initial explosion of devices and data. Business executives, operational managers, and IT professionals will understand the fundamental changes required to fully benefit from cognitive technologies and how to utilize them for their own success.

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  • Engaging Customers Using Big Data - How Marketing Analytics Are Transforming Business

    Palgrave Macmillan

    BIG DATA IS RAPIDLY TRANSFORMING HOW COMPANIES MARKET TO THEIR CUSTOMERS.
    The impact of these changes is massive—we can now connect instantly with customers, record every click on the web, watch every step in the store, and listen to public conversations. Marketers can now personalize communications to each customer based on their current predisposition to the products being sold, while being mindful of their privacy preferences. Using a series of sophisticated marketing tools, businesses…

    BIG DATA IS RAPIDLY TRANSFORMING HOW COMPANIES MARKET TO THEIR CUSTOMERS.
    The impact of these changes is massive—we can now connect instantly with customers, record every click on the web, watch every step in the store, and listen to public conversations. Marketers can now personalize communications to each customer based on their current predisposition to the products being sold, while being mindful of their privacy preferences. Using a series of sophisticated marketing tools, businesses can engage in a conversation with customers as they browse in stores or online and influence their decision-making directly.
    Here, Arvind Sathi uses a series of examples across many industries, such as retail, telecommunications, financial services, electronics, high tech, and media, to describe how each marketing function is undergoing fundamental changes: how personalized advertising is delivered using online channels where the marketers identify the specific customer and tailor their messaging based on customer behavior, context, and intention; how customer behaviors are collected from a variety of sources across many industries and combined to identify micro segments; and how online and physical stores collaborate to provide a unified shopping experience and deliver product information.
    Engaging Customers Using Big Data provides the tools and techniques necessary to effectively implement big data into your marketing strategy, including statistical techniques, qualitative reasoning, and real-time pattern detection, and more.

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Languages

  • English

    Native or bilingual proficiency

  • Hindi

    Native or bilingual proficiency

Organizations

  • TOGAF

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    - Present

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