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Formerly a US Army artillery officer, New York City Madison Avenue ad man, marketing…
Articles by Douglas
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The Content Fuel Framework: How to Generate Unlimited Story Ideas (For Marketers and Creators) by Melanie Deziel
The Content Fuel Framework: How to Generate Unlimited Story Ideas (For Marketers and Creators) by Melanie Deziel
Melanie Deziel is a keynote speaker, author, award-winning branded content creator, and lifelong storyteller, on a…
15 Comments -
The Forever Transaction: How to Build a Subscription Model So Compelling, Your Customers Will Never Want to Leave by Robbie Kellman Baxter
The Forever Transaction: How to Build a Subscription Model So Compelling, Your Customers Will Never Want to Leave by Robbie Kellman Baxter
Robbie Kellman Baxter is a best-selling author, speaker, and consultant with more than 20 years of experience providing…
3 Comments -
Restoring the Soul of Business: Staying Human in the Age of Data by Rishad Tobaccowala
Restoring the Soul of Business: Staying Human in the Age of Data by Rishad Tobaccowala
From page xviii of Restoring the Soul of Business: Staying Human in the Age of Data by Rishad Tobaccowala: Lest you…
1 Comment -
Owning Game-Changing Subcategories: Uncommon Growth in the Digital Age by David Aaker
Owning Game-Changing Subcategories: Uncommon Growth in the Digital Age by David Aaker
David Aaker is the Vice Chairman of Prophet (a global consultancy around brand, customer experience, and digital…
2 Comments -
Sizing People Up: A Veteran FBI Agent's User Manual for Behavior Prediction by Robin Dreeke
Sizing People Up: A Veteran FBI Agent's User Manual for Behavior Prediction by Robin Dreeke
After two decades as a behavior analyst in the FBI, Robin Dreeke knows a thing or two about sizing people up. He’s…
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The Marketing Book Podcast: The Context Marketing Revolution by Mathew Sweezey
The Marketing Book Podcast: The Context Marketing Revolution by Mathew Sweezey
Mathew Sweezey is the Principal of Marketing Insights for Salesforce. A researcher, thinker, and writer he is also the…
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The Marketing Book Podcast: Think. Do. Say. by Ron Tite
The Marketing Book Podcast: Think. Do. Say. by Ron Tite
A best-selling author, speaker, producer, and entrepreneur, Ron Tite has been an award-winning advertising writer and…
2 Comments -
The Marketing Book Podcast: Create Togetherness by Jeff Davis
The Marketing Book Podcast: Create Togetherness by Jeff Davis
Jeff Davis is an international speaker and founder of JD2 Consulting Group which specializes in helping B2B companies…
1 Comment -
The Marketing Book Podcast: The Iconist by Jamie Mustard
The Marketing Book Podcast: The Iconist by Jamie Mustard
Jamie Mustard is a strategic multi-media consultant and Iconist. His passion is to teach the science and “art of…
2 Comments -
The Marketing Book Podcast: The Catalyst by Jonah Berger
The Marketing Book Podcast: The Catalyst by Jonah Berger
Jonah Berger is a marketing professor at the Wharton School at the University of Pennsylvania and internationally…
11 Comments
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🤔 What does it take to create superfans? I'm sharing some of my favourite 'parody' songs from the past few years, so there's a good chance you…
🤔 What does it take to create superfans? I'm sharing some of my favourite 'parody' songs from the past few years, so there's a good chance you…
Liked by Douglas Burdett
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AI, Modern Sales Tools and Technologies have mades sales worse, not better, but there is a cure, But only for those willing to speak the language of…
AI, Modern Sales Tools and Technologies have mades sales worse, not better, but there is a cure, But only for those willing to speak the language of…
Liked by Douglas Burdett
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🔴🎤 I'm VISITING AMERICA... from tomorrow, with my base being in Pensacola, Florida. I've not been able to get in touch with all of the peeps I'd…
🔴🎤 I'm VISITING AMERICA... from tomorrow, with my base being in Pensacola, Florida. I've not been able to get in touch with all of the peeps I'd…
Liked by Douglas Burdett
Experience
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Education
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Licenses & Certifications
Volunteer Experience
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Vestry Member
Christ & St. Luke's Episcopal Church
- 3 years
Stewardship Chairman
Honors & Awards
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The 20 Best Marketing Podcasts (2026)
PodRanker
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The Best Marketing Podcasts In 2024
Influence Digest
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Top 50 Marketing Podcasts of 2022
GURU Events
TOP 50 MARKETING PODCAST WINNER: Recognized by Guru Events as a Top 50 Marketing Podcast.
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The 40 Best Marketing Podcasts to Improve Your Marketing Skills
Coschedule
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10 Experts To Follow For Pandemic-Focused Guidance & Inspiration
B2B Sales and Marketing Exchange
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19 Podcasts That Will Make You a Better Social Media Marketer
Hootsuite
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21 Social Media Marketing Podcasts for Smart People Like You
Jumper Media
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The Best 30+ Podcasts for Entrepreneurs You Should Start Listening To Now
Cloudways.com
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50 Content Marketing Influencers You Need To Follow
Atomic Reach
I hadn't been in such good company since attending the speaker's cocktail party at Content Marketing World!
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11 Smart Podcasts That Will Keep You In The Know In 2019
Forbes
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50 Content Marketing Influencers and Experts to Follow into 2019
Top Rank Marketing
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18 Marketing Podcasts That Have Built A Cult Following
Databox
Interesting because I never thought of myself as the cult leader type.
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6 Marketing Podcasts you must listen to in 2018
Futurecurve (UK)
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30 Top Podcasts for Influential Entrepreneurs
Entrepreneur.com
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140 people every content marketer should follow on Twitter
Axonn Media
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Marketing 2016: The 100 Most Relevant Marketing Influencers
Science of Digital Marketing
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The 60 Best Marketing Speakers to Rock Your Event
Marketing Insider Group
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Now Hear This: 10 Digital Marketing Podcasts to Educate and Entertain
TopRank Marketing Blog
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25 Social Media Marketing Podcasts to make you a Pro!
ReportGarden
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16 of the Best Podcasts for Marketers & Social Media Pros in 2016
Social Media Today
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25 Podcasts That Will Make You a Better Marketer
State of Digital
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10 Podcasts that Will Make You a Better Marketer in 2016
LinkedIn Marketing Solutions Blog
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140 Super Awesome Content Marketing Twitter Accounts Every Marketer Should Follow
Axonn Media
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2014’s Top 25 B2B Marketing Influencers
InsideView
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The Top 100 Thought Leaders on B2B Marketing
Onalytica
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The Best B2B Marketing Blogs
B2B Marketing Insider
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Top 50 B2B Marketing Influencers On Twitter
B2B Marketing Insider
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Army Commendation Medal
U.S. Army
For "exceptionally meritorious service."
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Parachutist Badge
U.S. Army
Airborne School (where I jumped out of perfectly good airplanes).
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Army Marksmanship Qualification Badge – Expert (Rifle)
U.S. Army
M16A1
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Let’s be honest, we’ve all followed the same playbook for years. “Post more. Show up daily. Be everywhere.” We’ve built calendars, hired writers, automated queues—we’ve done the work. But here’s what we’re seeing: Some of the smartest B2B brands are publishing half as much… and getting three times the engagement. So we dug into the data. Six years of content strategy, campaigns, and conversion patterns. And the trend is clear: The brands winning today aren’t winning with volume. They’re winning by asking a better question: “Does this help a buyer actually make a decision?” We found that when teams cut output by 60% but focused on decision psychology, clarity, and real buyer pain, everything improved: → Lead quality went up → Sales conversations got deeper → Content started pulling its weight Meanwhile, the rest of us? We’re stuck in the Netflix trap: endless scroll, nothing sticks. Not because we’re doing bad work—but because too much of it feels the same. Here’s what we’re realizing: →Buyers don’t need more content. →They need signal in the noise. And right now, we’re part of the noise. The most successful B2B content strategies I've seen treat publishing like luxury brands treat product releases: carefully curated, perfectly timed, impossible to ignore. Why content scarcity might be your competitive advantage, read the latest blog by QiWorks more insights: https://lnkd.in/giAgJWv7 #B2BMarketing #ContentStrategy #MarketingTrends #ContentSaturation #BuyerJourney
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My Marketing Makeover
Struggling with what content to create and post? Here is why 👇🏽 You’re creating content without actually knowing what your audience wants. How to fix this? Understand your audience on a deeper level. Sounds simple right? But this is the most common mistake most business owners make. Exploring and brainstorming your target audience’s needs, wants, desires, motivations and pain points are crucial to creating marketing that works. And this is exactly what we unpack together in The MMM Program. Learn more ⬇️ https://lnkd.in/g4ccMbav
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