Using lead and account searches in Sales Navigator will help you achieve better results as Sales Navigator is designed to streamline the process of finding and managing leads and accounts to help you achieve your sales goals.

Why lead and account searches matter

Effective lead and account searches are important for maximizing your sales efforts. By leveraging Sales Navigator, you can:

• Identify potential business opportunities - Locate leads and accounts that match your criteria and help you focus your efforts on the most promising prospects. Using Sales Navigator features like lead and account filters, saved search, and keywords will help you refine your results and allocate more time to engaging with leads and accounts.
• Save time – Find relevant leads and accounts without reviewing irrelevant data.
• Improve accuracy – Use advanced filters and live updates to ensure your search results are precise and up to date.
• Improve access – Pin important searches for quick access and reference.
• Enhance collaboration – Share your search results with your team to ensure everyone is working towards the same goals.

Related tasks

• Search for leads and accounts in Sales Navigator
• Share lead searches in Sales Navigator

Learn more

• Search in Sales Navigator
• Sales Navigator lead and account filter definitions
• Using Boolean Search on Sales Navigator
• Search for leads across multiple accounts in Sales Navigator
• Search for accounts to target