As an advertiser, you can change the sender for a Sponsored Messaging ad set, but only one sender can be selected for each ad variation in an ad set. If you want to test multiple senders, you’ll need to create multiple ad variations and assign a…

Account managers in Campaign Manager can add, edit, or remove senders for a Sponsored Messaging ad set. Adding senders allows for increased personalization and message relevance to invited members. Sender permission requests can only be sent to your…

At LinkedIn, we’re always exploring new ways to help our members foster meaningful connections and create opportunities. As we continue to develop our messaging experience, we’re also thinking about the products and features that help our customers…

At LinkedIn, we’re always exploring new ways to help our members foster meaningful connections and create opportunities. As we continue to develop our messaging experience, we’re also thinking about the products and features that help our customers…

Replace an existing message ad set with a conversation ad set to drive high-quality conversations and deepen engagement with your audience. For example, with a conversation ad set, you can set up multiple call-to-action (CTA) buttons in the message…

With the conversation ad flowchart, you can view the number of clicks received for each call-to-action (CTA) button in your conversation ad. Optimize the performance of your conversation ads by reviewing the engagement with each action available in…

Conversation ad audiences are an option within Matched Audiences that allow you to retarget LinkedIn member accounts that opened a conversation or clicked on any call-to-action (CTA).  To create a conversation ad audience:  Your audience…

As an advertiser, you can create an intelligent, AI-powered subject line for your conversation ad with a single click. Conversation ads that contain appealing subject lines help you create effective messages that encourage audiences to engage with…

As an advertiser, you can use conversation ads to start a conversation with professionals and business decision-makers through LinkedIn Messaging on both desktop and mobile devices. Conversation ads are a form of native advertising displayed to…

As an advertiser, you can use conversation ads to start a conversation with professionals and business decision-makers through LinkedIn Messaging on both desktop and mobile devices. Conversation ads are a form of native advertising displayed to…

As an advertiser, you can use conversation ads to start a conversation with professionals and business decision-makers through LinkedIn Messaging on both desktop and mobile devices. Conversation ads are a form of native advertising displayed to…

With Sponsored Messaging ad sets, we provide members the ability to personalize their experience on LinkedIn and enable advertisers to engage their professional audiences in the Messaging inbox.  In August 2024, LinkedIn enabled members in the…

As an advertiser, you can use the maximum delivery bidding strategy for your Sponsored Messaging (conversation ad and message ad) ad sets. Maximum delivery automatically bids to increase the volume of your results, while aiming to maximize the…

Focused Inbox consists of a Focused and Other tab. The Focused tab contains your most relevant sponsored messages; the Other tab contains the remainder of your conversations. You can easily move your messages between the two tabs. Learn more…

At LinkedIn, we’re continuously exploring ways to improve our member and customer experiences. We are improving our messaging experience so that it is easier for members to organize and manage LinkedIn messages. As a result, we’ve released Focused…