A Premium Company Page subscription is designed with the intention of making your Page stand out and help you convert your Page visitors into followers and drive better engagement on the platform. If you signed up for a free one-month trial of a Premium Company Page subscription, then we recommend that you perform the following actions within the first week of signing up to start seeing the benefits of this subscription:

• Access recorded webinars to determine and access Premium features for your Company Page. Read more about educational webinars for Premium Company Page here. 
• Add a customized call-to-action (CTA) button on your Page to direct your page visitors to your website, which can help convert them into business clients. You can see how many members clicked the CTA button on your Page in the Visitor Analytics Page. Learn more about customized call-to-action buttons for your Page here.
• Add quotes from your customers or clients on your Company Page using the Custom Testimonials feature. Adding these testimonials helps your company build a credible brand image and gain trust from prospective clients.  Learn more about custom testomonials here.
• Enable and use the Invite to follow option to automatically invite people who have engaged with your Page content. Using this option, you can invite Page visitors to follow your page, regardless of their connection degree.  Learn more about how to invite members to follow your Page here.
• Use LinkedIn's AI-powered writing assistant to draft posts on topics that your Page followers are interested in to drive engagement on your Page. We recommend that you also share posts on your Page frequently. Learn how to use LinkedIn's AI-powered writing assistant for your Page posts here.
• Follow other company Pages that your Page followers are following. By increasing the number of Pages that your organization follows on LinkedIn, you will help establish your brand image on LinkedIn and increase your networking and engagement opportunities with industry players and business leaders. Learn how to follow another organization's Page here.

Performing these actions within a week of signing up for a free trial will set your Page up for increased engagement and visitor traffic. Also, you can view enhanced visitor analytics using the Who's visited your Page section in Visitor Analytics. You can see details such Name, profile picture, designation, location and other details that can help you determine visitor trends and demographics to make informed business decisions.

At the end of the free trial, if you choose to purchase a Premium Company Page subscription, in addition to the features you used during the free trial, you get access to more features that you can use to make your Page stand out.  Learn more about all Premium Company Page features here.

At the end of the free trial, if you decide not to purchase a Premium Company Page subscription, then you must cancel your credit card details that you provided while signing up for the free trial. We recommend that you cancel your details a minimum of 24 hours prior to the actual end date of your free trial. If you do not cancel your details, your free trial is automatically converted to a paid plan and your credit card will be charged for a subscription.

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