As an advertiser, you can use the bulk import CSV template to create new campaigns and edit existing campaign settings in bulk. To do you, you must download the CSV template, complete the fields and import the file to Campaign Manager.
The following table provides information about the required fields in the CSV template to create or edit bulk ad campaigns.
Here's a tip
Field inputs aren't case sensitive.
Table legend: * = Required for creating new campaigns.
| Status | Columns | Inputs or values available (not case sensitive) |
|---|---|---|
| Required new | *Account ID | You can’t make changes to this column. |
| Read only | Account Name | You can’t make changes to this column. |
| Read only | Campaign ID | Leave blank to create a new campaign. Campaign IDs on existing campaigns can’t be changed or edited. |
| Required new | *Campaign Name | Required for creating a new campaign. Use up to 200 characters. |
| Optional | Campaign Shared Total Budget | Total budget for all ad sets in this campaign. Leave blank to set budget as unlimited |
| Required new | *Campaign Start Date | Supports MM/DD/YYYY format. Start date must be today or in the future. |
| Optional | Campaign End Date | Supports MM/DD/YYYY format. End date must be today or in the future. If left blank, it will continuously run from your start date |
| Required new | *Campaign Status | Choose from: active, paused, archived, draft. |
A few tips to help you after you’ve downloaded the CSV template include:
- Expand the column widths to reveal instructions. Instructions and input values for each column are hidden due to formatting limitations within the CSV file. We recommend expanding the column width to make them easier to read. You can input your values in Row 5.
- Use an existing exported campaigns CSV template to help you create new campaigns. Creating new campaigns using the bulk CSV might be easier when you have an existing campaign to get you started. Export an existing campaign, erase the campaign ID in the CSV (to create a new campaign), and add the required values in the editable columns you want to change.